Sustainable UI Design Research
Building a Sustainable Digital Future
We are dedicated to researching and promoting environmentally sustainable design for digital products, offering theory, tools, and practical guidance for designers and developers.
Every click consumes real energy
Environmental Challenges in the Digital World
The internet relies on massive physical infrastructure, with overall carbon emissions now comparable to the global aviation industry. The UI design of a web product directly determines data transmission volume, device compute load, and server pressure. These seemingly invisible costs aggregate into a global environmental footprint that cannot be ignored.
Our Mission
GreenHOLE bridges academic research and industry practice. We empower designers and developers with knowledge and tools to clearly understand, measure, and optimize their products' environmental impact—creating lighter, more efficient, and eco-friendly digital products without compromising user experience.
From Theory to Practice
Our Work: From Theory to Practice
We transform research outcomes into actionable industry services, establishing a positive feedback loop from awareness to practice.
Concepts & Papers
Open access to our core philosophy, analytical framework, and academic research reports, laying a solid theoretical foundation for the industry.
Toolkit
Curated global sustainable design resources, analysis tools, and platforms to empower your design and development workflow.
Certification Service
Professional Web sustainability evaluation and certification based on our matrix, setting benchmarks for the industry.
Public Welfare Program
Free evaluation and optimization advice for non-profits, academic research, and government websites. Building a greener planet together.
Join Us
Become a Co-builder of a Sustainable Digital Future
Our ongoing research and tool iteration rely on your support. If you are interested in collaborating to deepen research or expand positive impact, join us in building a greener, more sustainable digital future.